Scent Marketing or My Perfume

Why scent?

In today’s competitive business environment, creating unforgettable experiences and emotional connections with consumers is crucial for winning consumer spending and long-term brand loyalty.

Smell is the most powerful and emotional of all the senses. By using fragrance, brands can connect with consumers on a deeper emotional level, resulting in an unforgettable experience.

The fragrance can attract new customers, increase sales, enhance the perception of value and expand brand recognition and customer satisfaction

The strongest aspect of your business is the emotional connection of the customer with your brand.

Your brand will stand out if your fragrance is unique, exclusive and different.

They help you differentiate your brand from other “me too” brands. You will be unique, authentic and irreplaceable.

“Smell has the ability to influence behavior and trigger memories almost instantly. When a fragrance is combined with other marketing indications, it can enhance the brand experience and establish a long-lasting relationship with consumers”

WHY SCENT AND AROMA MARKETING

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MY CREATIVE APPROACH

 

When I deseing fragrances for brands or businesses, I am on a mission to create an extraordinary emotional connection between the brand and the customer in a unique way. I choose only the best and highest quality raw materials, natural essential oils and extraordinary aromas. I use organic and natural where possible. The scent of your brand can be felt in various forms, from perfumes, eau de toilette to scented candles, diffusers, air fresheners, skin and hair care

 

MY CREATIVE PROCESS 

I begin the process with a consultation to learn about the history, profile, brand heritage of the company or individual, to learn about the vision, ideas and priorities of your brand to allow me to create a detailed proposal unique and relevant to you and your brand. This is achieved by phone and e-mail and / or a meeting in London or Belgrade or a meeting via Zoom or Skype

WHAT TO EXPECT

I will make the formula and the first sample for you

 

There are 3 possible modifications of the created sample fragrance

 

I’ll give you the rights to name the scent

 

You will get 500 ml of perfume

 

It will provide you with all the legal paperwork and SDS perfume specifications for the EU / UK depending on the shape of the product

 

Time frame: 3 to 6 months

LEGAL ASPECTS

The perfume formula remains the property of The Perfume Atelier d.o.o. You can buy the rights to the formula and the formula itself by agreement with the perfumer, and this can be agreed in a separate sales contract.